SUMMER 2023 MAKEUP TRENDS

As is typical this time of year, pastel shades in a variety of hues are going to make a resurgence. The difference this season is that the resurgence won't be as subtle. The Spring 2023 Resort and Ready-To-Wear runway shows were abloom with them. From Zimmerman to Needle & Thread London to Zuhair Murad, pastel shades in makeup and clothing were in every collection from tailored shorts to full-length gowns in delicate laces and tulle. Ladies with a romantic style aesthetic are going to love their collections!

People with "Creative" and "Dramatic" style personalities are also going to love this season's makeup trends. Bold and bright shades are continuing long past winter this year. With the Pantone Colour of the Year being Viva Magenta, you shouldn't hesitate to wear it on your eyelids. Even blue eyeshadow is acceptable once again with cobalt garments front and center in better department stores such as Hudson's Bay.

One thing I noticed again this spring was the makeup on every runway model coordinated perfectly with the colours of their outfits. Yes, we are "Back to the Future, Part 2" with one hue head to toe, from eye shadow shades to fingers and toenails!

Here's what you can expect to see in Summer 2023 makeup.

LAYER UP THE LAVENDER!

The Pantone hue may be magenta but lavender showed up on the runways big time. All eyes were awash with it and pasted on just as thick as this time last year. You don't have to wear it as prominently as they do though. Just apply a medium shade on your lid and that should do you good. Apply pastel pink to your inner corners and under the brow to brighten the look. Add a darker shade of pink just above the lid and blend, blend, blend. This glamorous look will translate to evening quite well.

The beautiful eyeshadow palettes above are FARMASi's Oasis Rose Dune and Desert Sands Collections - $39.90 CAD each at www.farmasi.ca/gailmeaker.

WATERCOLOUR EYES

"Watercolor Eyes" was the term for the look trending last summer in many pastel shades ideal for this. Choose matte eye shadow formulations to recreate the look as they layer better and are easy to blend. Soft blues, mint and pale pinks will do the trick. The idea again is to create a sheer effect so choose the lightest shades possible to perfect it. Check out the FARMASi Vivid Eyeshadow Palette for a kaleidoscope of colour and texture perfectly suited for creating the watercolour eye look at www.farmasi.ca/gailmeaker.

GLOSSY CHEEKBONES

People who love the mirror-like skin perfected by Korean beauty influencers will definitely embrace the look of high gloss again this spring. The skin of the runway models was dewy and shiny and cheekbones were ultra glossy.

JEWELLED EYES

The colours used for the eye makeup looks were predominantly electric blue and lavender, however bright yellows, emeralds, and oranges were also prominent. Disco makeup has definitely made a comeback and the major players illustrated this perfectly with heavily layered eye shadows that correlated with their jewel-toned gowns and pantsuits.

Use the FARMASi Rose Dune Eyeshadow Palette shades shown above or the Glam Up Eyeshadow Palette ($42.50 CAD) to create the beautiful jewelled eye looks on the 2023 Spring Runways at www.farmasi.ca/gailmeaker.

BLACK SMOKEY EYES

Smokey eyes are back once again and contrary to what you might think, are sootier than soot. If you loved this look you're definitely in luck because it is being worn during the day as well as at night. Just smudge a black eyeshadow stick along and under your lash lines, then blend with a brush to perfect it. Try the FARMASi Express Waterproof Eye Pencil to create the look for just $10 CAD at www.farmasi.ca/gailmeaker.

THE UNDERPAINTING TREND

The underpainting trend is a celebrity makeup artist trend created by Mary Phillips. With this technique you literally draw on your contour and blush before you apply your foundation or tinted moisturizer. Blend it all together for a sculpted, seamless glow that doesn't appear like you are wearing caked-on makeup. Try the FARMASi Glow & Highlight Sticks in Gold Flash and Rose Flash to get this look just right for $20 CAD each, or the FARMASi 3-in-1 Face Palette that includes a bronzer, highlighter and blush in a convenient on-the-go compact for $27 CAD at www.farmasi.ca/gailmeaker.

CHANDELIER SKIN

"Chandelier Skin" was the term last year for the "heavenly glow" created by finely layering gold glitter throughout the body. This trend was especially popular among celebrities, particularly the singers who regularly performed in choreographed productions like JLo, but women who wanted a little glow for a night out also asked their makeup artists to recreate it. Gold glitter can be purchased from better makeup stores like Sephora or Ulta Beauty and added to body lotion.

NUDE SKIN

Barely there makeup is going to be the look for Summer 2023 as the heat ramps up during the next few months. This trend will be welcomed by many as no one wants to wear heavy foundation when they're sweating. Look for sheer tinted moisturizers, BB or CC creams like FARMASi's Skin Perfecting BB or CC Balms ($25 CAD) to make this work for you and apply with a damp makeup sponge. Apply a light cream blush to add a little colour to your cheeks and a spritzer of light makeup setting spray like FARMASi's Makeup Time Locker Fixer Spray ($16.50 CAD) at www.farmasi.ca/gailmeaker. You're set for the day!

THE TWO-TONED LIP TREND

A completely new trend in lips rocked the runways this spring. It's like colour-blocking for the lips. With this look your upper and bottom lip are completely contrasting. For instance, you can apply a rich shade of red on the upper lip and a beautiful shade of plum on the bottom lip. Or you can line your lips with a contrasting colour using a liquid lipstick, filling in the lips with something completely different. Ensure the liner is completely dry before applying the fill-in colour to ensure the saturated pigments don't bleed into each other. People will definitely stop and stare at the sensational look you've created!

GLITTER BROWS!

Skinny brows are done. It's time to glam them up! Deck them out with a pop of orange eye shadow or add a bit of glitter. Brows are making a statement more than any time in history so don't be shy. Amp them up like they did on Peter Do's runway simply by applying some glittery creamy eyeshadow to your brows like FARMASi's Long-Lasting Creamy Eyeshadows in Pink Glow, Brown-Sugar, Orange-Pop, and Red Glaze. Just $18 CAD each at www.farmasi.ca/gailmeaker.

There is lots to love in makeup trends this summer so get creative! Whether you prefer brights and bolds or pastels and sheers, you can easily update your makeup without sacrificing your personality!